/* =============================================================
   PLATTE RIVER MARKETING — shared styles
   Loaded by every page. The older pages (board, deals, rounds,
   claim, thanks) also carry their own inline styles, which load
   after this file and win where they overlap.
   ============================================================= */

:root{
  --river:      #0E3A46;
  --river-deep: #0A2A33;
  --river-ink:  #072027;
  --wheat:      #E4A33A;
  --wheat-soft: #F3D08A;
  --flag:       #C0402A;
  --flag-deep:  #9E3320;
  --paper:      #F4F1E9;
  --card:       #FBF9F3;
  --ink:        #17201F;
  --ink-soft:   #52605E;
  --line:       rgba(14,58,70,.16);
  --line-strong:rgba(14,58,70,.32);
  --f-display: "Anton", Impact, sans-serif;
  --f-body:    "Libre Franklin", system-ui, sans-serif;
}

/* -------------------------------------------------------------
   TOP NAVIGATION (every page)
   ------------------------------------------------------------- */
.topnav{background:var(--river-ink);border-bottom:1px solid rgba(244,241,233,.12);
  font-family:var(--f-body);position:relative;z-index:20}
.tn-wrap{max-width:1120px;margin:0 auto;padding:0 24px;display:flex;align-items:center;
  gap:22px;min-height:58px;flex-wrap:wrap}
.tn-brand{font-family:var(--f-display);text-transform:uppercase;letter-spacing:.02em;
  font-size:1.28rem;line-height:1;color:var(--paper);text-decoration:none;white-space:nowrap}
.tn-brand span{color:var(--wheat)}
.tn-brand:focus-visible,.tn-links a:focus-visible,.subnav a:focus-visible{
  outline:3px solid var(--wheat);outline-offset:3px}
.tn-links{margin-left:auto;display:flex;align-items:center;gap:22px;flex-wrap:wrap}
.tn-links a{color:rgba(244,241,233,.78);text-decoration:none;font-size:.9rem;font-weight:600}
.tn-links a:hover{color:var(--wheat)}
.tn-links a[aria-current="page"]{color:var(--wheat)}
.tn-links a.tn-cta{background:var(--wheat);color:var(--river-ink);font-weight:800;
  padding:9px 16px;border-radius:2px}
.tn-links a.tn-cta:hover{background:var(--wheat-soft);color:var(--river-ink)}
.tn-toggle{position:absolute;width:1px;height:1px;opacity:0;margin:0}
.tn-btn{display:none;margin-left:auto;color:var(--paper);font-weight:700;font-size:.9rem;
  border:2px solid rgba(244,241,233,.45);border-radius:2px;padding:7px 14px;cursor:pointer}
.tn-toggle:focus-visible + .tn-btn{outline:3px solid var(--wheat);outline-offset:3px}

@media (max-width:900px){
  .tn-btn{display:inline-block}
  .tn-links{display:none;margin-left:0;width:100%;flex-direction:column;align-items:stretch;
    gap:0;padding:4px 0 16px}
  .tn-toggle:checked ~ .tn-links{display:flex}
  .tn-links a{padding:12px 0;border-top:1px solid rgba(244,241,233,.12);font-size:1rem}
  .tn-links a.tn-cta{margin-top:12px;text-align:center;border-top:0;padding:13px 16px}
}

/* -------------------------------------------------------------
   SUB NAVIGATION (pages that belong to one service)
   ------------------------------------------------------------- */
.subnav{background:var(--river-deep);font-family:var(--f-body);
  border-bottom:1px solid rgba(244,241,233,.1)}
.subnav .tn-wrap{min-height:44px;gap:20px}
.subnav .sn-name{font-size:.8rem;font-weight:800;color:var(--wheat-soft);margin-right:4px}
.subnav a{color:rgba(244,241,233,.76);text-decoration:none;font-size:.86rem;font-weight:600;
  padding:11px 0}
.subnav a:hover{color:var(--wheat)}
.subnav a[aria-current="page"]{color:var(--paper);box-shadow:inset 0 -3px 0 var(--wheat)}

/* -------------------------------------------------------------
   FOOTER (every page)
   ------------------------------------------------------------- */
.sitefoot{background:var(--river-ink);color:rgba(244,241,233,.78);font-family:var(--f-body);
  padding:46px 0 34px;font-size:.93rem;line-height:1.55}
.sitefoot .sf-wrap{max-width:1120px;margin:0 auto;padding:0 24px}
.sitefoot .sf-cols{display:grid;grid-template-columns:1.2fr 1fr 1fr;gap:34px}
.sitefoot .sf-mark{font-family:var(--f-display);text-transform:uppercase;color:var(--paper);
  font-size:1.6rem;line-height:.92;letter-spacing:.01em}
.sitefoot .sf-mark span{color:var(--wheat)}
.sitefoot p{margin:12px 0 0;max-width:34ch;color:rgba(244,241,233,.62)}
.sitefoot h2{font-family:var(--f-body);font-size:.84rem;font-weight:800;color:var(--paper);
  margin:0 0 10px;letter-spacing:0;text-transform:none;line-height:1.3}
.sitefoot ul{list-style:none;margin:0;padding:0}
.sitefoot li{margin-bottom:6px}
.sitefoot a{color:var(--wheat-soft);text-decoration:none;font-weight:600}
.sitefoot a:hover{color:var(--wheat)}
.sitefoot a:focus-visible{outline:3px solid var(--wheat);outline-offset:2px}
.sitefoot .sf-fb{display:inline-flex;align-items:center;gap:8px}
.sitefoot .sf-fb svg{width:18px;height:18px;fill:currentColor;flex:0 0 auto}
.sitefoot .sf-legal{margin-top:30px;padding-top:18px;border-top:1px dashed rgba(244,241,233,.26);
  font-size:.8rem;color:rgba(244,241,233,.45)}
@media (max-width:760px){ .sitefoot .sf-cols{grid-template-columns:1fr;gap:26px} }

/* =============================================================
   NEW SERVICE PAGES (body class "pg")
   Everything below is scoped to .pg so it cannot touch the
   older pages.
   ============================================================= */
.pg{margin:0;font-family:var(--f-body);color:var(--ink);background:var(--paper);
  line-height:1.6;-webkit-font-smoothing:antialiased}
.pg *,.pg *::before,.pg *::after{box-sizing:border-box}
:where(.pg) img{max-width:100%;height:auto;display:block}
.pg .wrap{max-width:1120px;margin:0 auto;padding:0 24px}
.pg .narrow{max-width:760px}
/* :where() keeps these resets at zero specificity so they never
   override the nav and footer rules above */
:where(.pg) a{color:inherit}
:where(.pg) h1,:where(.pg) h2,:where(.pg) h3{margin:0}
:where(.pg) p{margin:0 0 1em}
:where(.pg) a:focus-visible,:where(.pg) button:focus-visible{outline:3px solid var(--wheat);outline-offset:3px}

/* page hero */
.pg .hero{background:var(--river);color:var(--paper);padding:58px 0 62px}
.pg .hero h1{font-family:var(--f-display);text-transform:uppercase;font-weight:400;
  font-size:clamp(2.3rem,6.2vw,4.4rem);line-height:.95;letter-spacing:.01em;max-width:21ch}
.pg .hero .lede{font-size:clamp(1.05rem,2.1vw,1.24rem);color:rgba(244,241,233,.9);
  max-width:56ch;margin:20px 0 0}
.pg .hero .medium{display:inline-block;font-size:.8rem;font-weight:800;color:var(--river-ink);
  background:var(--wheat-soft);padding:5px 10px;border-radius:2px;margin-bottom:16px}
.pg .cta-row{display:flex;flex-wrap:wrap;gap:12px;margin-top:28px}
.pg .btn{display:inline-flex;align-items:center;font-weight:800;font-size:.98rem;
  padding:13px 22px;border-radius:2px;text-decoration:none;border:2px solid transparent;
  transition:background .18s ease,color .18s ease,border-color .18s ease}
.pg .btn-primary{background:var(--wheat);color:var(--river-ink)}
.pg .btn-primary:hover{background:var(--wheat-soft)}
.pg .btn-ghost{border-color:rgba(244,241,233,.5);color:var(--paper)}
.pg .btn-ghost:hover{border-color:var(--wheat);color:var(--wheat)}
.pg .btn-dark{background:var(--river);color:var(--paper)}
.pg .btn-dark:hover{background:var(--river-deep)}

/* generic sections */
.pg .band{padding:58px 0}
.pg .band.alt{background:var(--card);border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.pg .band.dark{background:var(--river-deep);color:var(--paper)}
.pg .band h2{font-family:var(--f-display);text-transform:uppercase;font-weight:400;
  font-size:clamp(1.7rem,4.2vw,2.7rem);line-height:.98;color:var(--river-deep);margin-bottom:14px}
.pg .band.dark h2{color:var(--paper)}
.pg .band .intro{font-size:1.06rem;color:var(--ink-soft);max-width:62ch;margin-bottom:30px}
.pg .band.dark .intro{color:rgba(244,241,233,.84)}
.pg .perf{border:0;border-top:2px dashed var(--line-strong);margin:0}

/* ---- home: service directory (one row per service) ---- */
.pg .services{list-style:none;margin:0;padding:0;border-top:2px solid var(--river-deep)}
.pg .services li{border-bottom:1px solid var(--line-strong)}
.pg .svc{display:grid;grid-template-columns:minmax(0,1.05fr) minmax(0,1.5fr) 190px;gap:26px;
  align-items:center;padding:26px 6px;text-decoration:none;color:inherit;
  transition:background .16s ease}
.pg .svc:hover{background:var(--card)}
.pg .svc .name{font-family:var(--f-display);text-transform:uppercase;font-size:clamp(1.5rem,3vw,2.15rem);
  line-height:1;color:var(--river-deep);display:block}
.pg .svc .how{display:inline-block;margin-top:9px;font-size:.78rem;font-weight:800;
  padding:4px 9px;border-radius:2px}
.pg .svc .how.print{background:var(--river);color:var(--paper)}
.pg .svc .how.web{background:var(--wheat-soft);color:var(--river-ink)}
.pg .svc .what{font-size:1rem;color:var(--ink);margin:0}
.pg .svc .what small{display:block;font-size:.9rem;color:var(--ink-soft);margin-top:5px}
.pg .svc .go{font-weight:800;font-size:.92rem;color:var(--river);white-space:nowrap;
  border-bottom:2px solid var(--wheat);padding-bottom:2px;justify-self:end}
@media (max-width:860px){
  .pg .svc{grid-template-columns:1fr;gap:10px;padding:22px 2px}
  .pg .svc .go{justify-self:start}
}

/* ---- side by side comparison ---- */
.pg .versus{display:grid;grid-template-columns:1fr 1fr;gap:18px}
.pg .vs{background:#fff;border:1px solid var(--line-strong);border-radius:4px;padding:26px 26px 24px;
  display:flex;flex-direction:column}
.pg .vs.print{border-top:6px solid var(--river)}
.pg .vs.web{border-top:6px solid var(--wheat)}
.pg .vs h3{font-family:var(--f-display);text-transform:uppercase;font-weight:400;font-size:1.7rem;
  line-height:1;color:var(--river-deep);margin-bottom:6px}
.pg .vs .is{font-weight:700;color:var(--ink-soft);margin-bottom:16px}
.pg .vs dl{margin:0 0 20px}
.pg .vs dt{font-size:.8rem;font-weight:800;color:var(--river);margin-top:12px}
.pg .vs dd{margin:2px 0 0;font-size:.98rem}
.pg .vs .btn{margin-top:auto;align-self:flex-start}
@media (max-width:760px){ .pg .versus{grid-template-columns:1fr} }

/* ---- fact list (specs, what's included) ---- */
.pg .facts{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));
  gap:0 34px;border-top:2px solid var(--river-deep)}
.pg .facts li{display:flex;justify-content:space-between;gap:16px;align-items:baseline;
  padding:13px 0;border-bottom:1px solid var(--line-strong)}
.pg .facts .k{font-size:.9rem;color:var(--ink-soft);font-weight:600}
.pg .facts .v{font-weight:800;color:var(--river-deep);text-align:right}
@media (max-width:700px){ .pg .facts{grid-template-columns:1fr} }

/* ---- two or three column plain blocks ---- */
.pg .cols{display:grid;gap:30px 38px}
.pg .cols.two{grid-template-columns:repeat(2,minmax(0,1fr))}
.pg .cols.three{grid-template-columns:repeat(3,minmax(0,1fr))}
.pg .cols h3{font-family:var(--f-display);text-transform:uppercase;font-weight:400;font-size:1.45rem;
  line-height:1.02;color:var(--river-deep);margin-bottom:9px}
.pg .band.dark .cols h3{color:var(--wheat)}
.pg .cols p{color:var(--ink-soft);margin-bottom:.7em}
.pg .band.dark .cols p{color:rgba(244,241,233,.84)}
.pg .cols ul{margin:0;padding-left:1.1em;color:var(--ink-soft)}
.pg .cols li{margin-bottom:5px}
@media (max-width:860px){ .pg .cols.two,.pg .cols.three{grid-template-columns:1fr} }

/* ---- steps (only for real sequences) ---- */
.pg .steps{list-style:none;margin:0;padding:0;counter-reset:s;display:grid;
  grid-template-columns:repeat(4,minmax(0,1fr));gap:22px}
.pg .steps li{counter-increment:s;border-top:2px solid var(--river-deep);padding-top:14px}
.pg .steps li::before{content:counter(s);font-family:var(--f-display);font-size:2.2rem;line-height:1;
  color:var(--wheat);display:block;margin-bottom:8px}
.pg .band.dark .steps li{border-top-color:rgba(244,241,233,.4)}
.pg .steps strong{display:block;color:var(--river-deep);font-size:1.02rem;margin-bottom:4px}
.pg .band.dark .steps strong{color:var(--paper)}
.pg .steps span{font-size:.94rem;color:var(--ink-soft)}
.pg .band.dark .steps span{color:rgba(244,241,233,.8)}
@media (max-width:860px){ .pg .steps{grid-template-columns:repeat(2,minmax(0,1fr))} }
@media (max-width:520px){ .pg .steps{grid-template-columns:1fr} }

/* ---- the printed card, shown as an object ---- */
.pg .cardshot{display:grid;grid-template-columns:1fr 1fr;gap:16px}
.pg .cardshot a{display:block;border:1px solid var(--line-strong);border-radius:3px;overflow:hidden;
  background:#fff;box-shadow:0 14px 30px -20px rgba(7,32,39,.55)}
.pg .cardshot figcaption{font-size:.86rem;color:var(--ink-soft);margin-top:10px}
.pg .cardshot figure{margin:0}
@media (max-width:700px){ .pg .cardshot{grid-template-columns:1fr} }

.pg .example + .example{margin-top:40px}
.pg .example h3{font-family:var(--f-display);text-transform:uppercase;font-weight:400;font-size:1.4rem;
  line-height:1.05;color:var(--river-deep);margin-bottom:14px}

/* ---- kearney insider masthead ---- */
.pg .insider-mast{background:var(--river);color:var(--paper);padding:48px 0 54px}
.pg .insider-mast .row{display:flex;align-items:flex-start;justify-content:space-between;gap:24px}
.pg .insider-mast .medium{display:inline-block;font-size:.8rem;font-weight:800;color:var(--river-ink);
  background:var(--wheat-soft);padding:5px 10px;border-radius:2px;margin-bottom:14px}
.pg .insider-mast h1{font-family:var(--f-display);text-transform:uppercase;font-weight:400;
  font-size:clamp(2.6rem,8vw,5.2rem);line-height:.88;letter-spacing:.01em}
.pg .insider-mast h1 span{color:var(--wheat);display:block}
.pg .insider-mast .lede{font-size:clamp(1.05rem,2.1vw,1.24rem);color:rgba(244,241,233,.9);
  max-width:54ch;margin:20px 0 0}
.pg .postmark{flex:0 0 auto;width:118px;height:118px;transform:rotate(-8deg);opacity:.92}
.pg .postmark text{font-family:var(--f-body);font-weight:700}
@media (max-width:560px){ .pg .postmark{width:80px;height:80px} }

/* ---- who runs this ---- */
.pg .trust-grid{display:grid;grid-template-columns:minmax(0,1.05fr) minmax(0,1fr);gap:38px;align-items:start}
.pg .trust-note p{font-size:1.04rem;max-width:52ch}
.pg .trust-sig{margin-top:20px;padding-top:16px;border-top:2px dashed var(--line-strong);
  display:flex;align-items:center;gap:14px}
.pg .trust-sig .who{font-family:var(--f-display);text-transform:uppercase;font-size:1.35rem;
  color:var(--river-deep);line-height:1}
.pg .trust-sig .role{font-size:.84rem;color:var(--ink-soft);font-weight:600;margin-top:3px}
.pg .trust-photo{width:74px;height:74px;border-radius:50%;object-fit:cover;flex:0 0 auto;
  border:2px solid var(--wheat)}
.pg .proof{list-style:none;margin:0;padding:0}
.pg .proof li{display:flex;gap:14px;align-items:flex-start;background:#fff;border:1px solid var(--line);
  border-radius:4px;padding:16px 18px;margin-bottom:11px}
.pg .proof .ic{flex:0 0 auto;width:34px;height:34px;border-radius:50%;background:var(--river);
  display:flex;align-items:center;justify-content:center}
.pg .proof .ic svg{width:17px;height:17px;stroke:var(--wheat);fill:none;stroke-width:2.4;
  stroke-linecap:round;stroke-linejoin:round}
.pg .proof .t{font-weight:800;color:var(--river-deep);font-size:.98rem;display:block}
.pg .proof .d{font-size:.9rem;color:var(--ink-soft);display:block;margin-top:2px}
@media (max-width:820px){ .pg .trust-grid{grid-template-columns:1fr;gap:28px} }

/* ---- closing contact band ---- */
.pg .closing{background:var(--river-deep);color:var(--paper);padding:54px 0}
.pg .closing h2{font-family:var(--f-display);text-transform:uppercase;font-weight:400;
  font-size:clamp(1.8rem,4.4vw,2.8rem);line-height:.98;margin-bottom:12px;color:var(--paper)}
.pg .closing p{color:rgba(244,241,233,.86);max-width:56ch;margin-bottom:0}

/* ---- recent work (websites page) ---- */
.pg .work{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}
.pg .work a{display:block;background:#fff;border:1px solid var(--line-strong);border-radius:4px;
  overflow:hidden;text-decoration:none;color:inherit}
.pg .work a:hover{border-color:var(--river)}
.pg .work img{width:100%;aspect-ratio:16/10;object-fit:cover;border-bottom:1px solid var(--line)}
.pg .work .w-body{padding:14px 16px 16px}
.pg .work .w-name{font-weight:800;color:var(--river-deep)}
.pg .work .w-note{font-size:.88rem;color:var(--ink-soft)}
@media (max-width:860px){ .pg .work{grid-template-columns:1fr} }

@media (prefers-reduced-motion:reduce){
  .pg *,.topnav *,.subnav *{transition:none!important}
}